In a time period of 3 months, Cryogel has managed to attract customers all over Europe and has received almost 180 reviews from verified customers and Vine exclusive members. In order to gain organic visibility in specific Categories and keywords, Advisable has carefully chosen the product’s Search terms, platinum keywords, photos and descriptions, while running Amazon Sponsored Products and Brand Ads, Display and Video ads.
The fact that Cryogel was being displayed in Amazon Today deals through Lightning and 7-Day deals, resulted in boosting product awareness through Amazon’s Health & Beauty Category and achieving increased sales volume. By using deals placed in Amazon’s Q4 profitable season, regarding Prime Day, Black Friday, Cyber Monday and Christmas, Cryogel is at a really competitive level compared to other well-known products of the same category.